Celebrity Beauty Brands - Can A Winner Be Crowned?

The research examined every celebrity-owned beauty brand based on factors such as Google search data, the online article mentions, and Instagram followers.

These factors combined give each brand a ‘beauty score’ to discover the most popular celebrity-owned beauty brands worldwide.

Kylie Cosmetics by  Kylie Jenner

42.47 Beauty Score

Rare Beauty by  Selena Gomez

23.94 Beauty Score

Pleasing by Harry Styles

19.50 Beauty Score

Florence by Mills by Millie Bobby Brown

18.15 Beauty Score

Goop by Gwyneth Paltrow

10.26 Beauty Score

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